Food is a game. The rules are made up as you play. Your palate scores all the points. Let’s go!
THE CURIO STORY
FOOD IS FUEL FUN
Curio is all about the love of flavour, cuisines, and everything you can put in your mouth. We believe that food is complex. It’s delightful. It’s the embodiment of joy on a spoon or plate. It has evolved from thousands of years of trading ingredients, kitchen experiments, and happy accidents. Our motto is - Food is MEANT to be played with in a curious and open-minded way and that’s the bedrock on which we create our delicious products.
THE SOURCE OF CURIO
Our origins tell a slightly different tale.
Our founding team was travelling the country when they saw hardworking tribal farmers discarding fresh tomatoes they had harvested because they just couldn’t transport them. That led us to create a food processing solution to prevent this sort of food waste, and thus Curio was born! We incorporated the Bhil art of these tribes into our design as a nod to our origins and we pay tribute to their hard work and culture every day. Through the conduit of our products, we hope to make an impact on the Bhil tribe’s wellbeing - through recognition of their hard work, through financial support, and through appreciation of their beautiful art!
KEEPIN’ IT CLOSE
KEEPIN’ IT CLOSE
We’re all about preventing waste and sourcing fresh ingredients, so we like to keep it local. Our veggies and herbs are brought from close by so we can keep it fresh, keep it close, and prevent waste. Except for bhut jolokia chillies. Those magical spicy things come straight from Assam.
We’re all about preventing waste and sourcing fresh ingredients, so we like to keep it local. Our veggies and herbs are brought from close by so we can keep it fresh, keep it close, and prevent waste. Except for bhut jolokia chillies. Those magical spicy things come straight from Assam.
LESS OF THE BAD STUFF
LESS OF THE BAD STUFF
There’s bound to be a bit of sugar and salt in our products but barely any. Just a smidge. Around 50% less than other dips and sauces! Not to mention that we’re made with fresh produce, pureed tomatoes, and real herbs - we’re not fans of artificial flavouring.
There’s bound to be a bit of sugar and salt in our products but barely any. Just a smidge. Around 50% less than other dips and sauces! Not to mention that we’re made with fresh produce, pureed tomatoes, and real herbs - we’re not fans of artificial flavouring.
FUSION FOREVER
FUSION FOREVER
There’s no dearth of evolved and in-depth cuisines within India itself, let alone the world. We try to delve deep into as many of them as we can and do a beautiful mix-and-match of flavours. Yay for food experimentation!
There’s no dearth of evolved and in-depth cuisines within India itself, let alone the world. We try to delve deep into as many of them as we can and do a beautiful mix-and-match of flavours. Yay for food experimentation!
EXPERIMENT PLEASE
EXPERIMENT PLEASE
We want YOU to take any Curio product and use ‘em in as many ways as you can. The product label may say dip or sauce but who cares? They can be marinades, glazes, chutneys, toppings!
We want YOU to take any Curio product and use ‘em in as many ways as you can. The product label may say dip or sauce but who cares? They can be marinades, glazes, chutneys, toppings!
FOOD IS FUN
FOOD IS FUN
We take an ingredient and imagine the possibilities that can emerge from its rich flavour. We pick a cuisine and wonder how we can completely reimagine it. The plate is a playground and we’re all about playtime.
We take an ingredient and imagine the possibilities that can emerge from its rich flavour. We pick a cuisine and wonder how we can completely reimagine it. The plate is a playground and we’re all about playtime.
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